Render of what will one day be the Ember. Beans travel along an interior cylinder and cascade over the top to travel up again. Everything is pre-programed, so you just press it on, and watch it roast.
It was a long and winding road that brought me to advertising. I grew up planning on a career in real estate, but the market collapsed as I was graduating high school. This led me to embark on a few years of soul searching. I lived near the Mexican border. Almost got engaged twice. And I worked several odd jobs.
Then I found Mad Men, and thought, “Hey, I could be the next Pete Campbell”. (Kidding, Pete’s the worst). That brought me to SCAD. I would have gone to Miami Ad School or VCU, but they didn’t have Luke Sullivan (author of Hey Whipple, Squeeze This). He made the kind of ads that I want to make, so I’ve tried to stay glued to his hip during my time at SCAD. He’s taught me two important things, make sure your idea can fit on a post-it note, and make sure it doesn’t shut up.
SCAD is expensive, and I’ve had to fight in order to continue my education. When I needed tuition money, I went up to the oil rush in North Dakota, and found work selling billboards to the townies. I hope this shows you that I will go to any lengths to achieve my goals. Because trust me, living in a man camp wasn’t my dream summer.
In addition to making ads, I make coffee. To be more specific, I roast it myself. I’m a bit of a coffee nerd (snob). I built my own coffee roaster out of an old bread maker and a heat gun. I drilled a hole in the side of the roasting chamber to thread a thermometer into my computer. This allowed me to track my roasts, and ensure uniformity across batches. This is how my first business was born, and it lead to my second one, The Ember. The Ember is the first coffee roaster aimed at the mass market. I chose the ever so talented Jake Phillips to head up the design. Our Kickstarter is launching soon, so if you don’t hire me, donate a few bucks to the cause.